Shein Influencer Director Outlines Three Steps to Audit Creator Partnerships

By Paul Hiebert · PR Daily · 2026-07-24

According to reporting from PR Daily, Jennifer Brown of Shein argues that many marketing teams skip fundamental planning before launching talent-led campaigns. While the creative process is often the most engaging phase, Brown suggests that brands must prioritize goal setting and

According to reporting from PR Daily, Jennifer Brown of Shein argues that many marketing teams skip fundamental planning before launching talent-led campaigns. While the creative process is often the most engaging phase, Brown suggests that brands must prioritize goal setting and