Marketers Avoid AI Influencers and Streaming Ads Despite Success in Social Data Analysis

By Catherine Wolf · Glossy Beauty · 2026-07-13

According to a report from Glossy Beauty, data from a first-quarter 2026 survey indicates that only 25% of marketers are currently integrating AI into their influencer strategies. While brands like Beekman 1802 successfully use large language models to refine customer personas, a

According to a report from Glossy Beauty, data from a first-quarter 2026 survey indicates that only 25% of marketers are currently integrating AI into their influencer strategies. While brands like Beekman 1802 successfully use large language models to refine customer personas, a