Disney Sells Out Super Bowl LXI Ad Spots Following Strong Upfront

By Bill Bradley · Adweek · 2026-08-05

According to reporting from Adweek, Disney has already exhausted its commercial inventory for the 2027 Super Bowl. The media giant utilized an earnings call to confirm that total upfront volume commitments saw double-digit growth compared to the previous year, securing interest f

According to reporting from Adweek, Disney has already exhausted its commercial inventory for the 2027 Super Bowl. The media giant utilized an earnings call to confirm that total upfront volume commitments saw double-digit growth compared to the previous year, securing interest f