Hoda Kotb Transitions to CEO Role With Launch of Joy 101 Wellness Platform

By Kaleigh Werner · WWD Beauty · 2026-09-17

According to reporting from WWD Beauty, former Today show host Hoda Kotb has shifted her focus to the wellness sector with the May 2025 release of her digital platform, Joy 101. The venture marks her first foray into corporate leadership, offering a mix of digital subscriptions a

According to reporting from WWD Beauty, former Today show host Hoda Kotb has shifted her focus to the wellness sector with the May 2025 release of her digital platform, Joy 101. The venture marks her first foray into corporate leadership, offering a mix of digital subscriptions a