Amina Mohamed Expands Skin Deep Platform and Insulated Beauty Line to Western Markets

By Rituupadhyay · WWD Beauty · 2026-08-07

According to WWD Beauty, former Farfetch communications executive Amina Mohamed is bringing her education-focused platform, Skin Deep, to North America and Europe. The brand focuses on ingredient literacy to combat consumer confusion while selling specialized metallic pouches des

According to WWD Beauty, former Farfetch communications executive Amina Mohamed is bringing her education-focused platform, Skin Deep, to North America and Europe. The brand focuses on ingredient literacy to combat consumer confusion while selling specialized metallic pouches des