MAC Film Noir Buff Sells Out as Anti-Blush Trend Gains Social Media Momentum

By Emily Jensen · Glossy Beauty · 2026-09-18

According to Glossy Beauty, a viral movement centered on desaturated, neutral cheek colors is driving significant retail demand for specific cosmetic products. The phenomenon, dubbed anti-blush by content creator Kim Senser, has resulted in MAC’s Skinfinish Colourstruck Blush in

According to Glossy Beauty, a viral movement centered on desaturated, neutral cheek colors is driving significant retail demand for specific cosmetic products. The phenomenon, dubbed anti-blush by content creator Kim Senser, has resulted in MAC’s Skinfinish Colourstruck Blush in