Ipsy Expands Into Wellness Subscriptions To Solve Consumer Product Fatigue

By Lexy Lebsack · Glossy Beauty · 2026-10-21

According to Glossy Beauty, the subscription giant Ipsy is venturing beyond traditional cosmetics with a new quarterly wellness box priced at $65. The company is responding to internal data showing that nearly 70% of its members are hesitant to adopt new health routines without t

According to Glossy Beauty, the subscription giant Ipsy is venturing beyond traditional cosmetics with a new quarterly wellness box priced at $65. The company is responding to internal data showing that nearly 70% of its members are hesitant to adopt new health routines without t