Marketers Urged to Adopt Seasonal Sport Strategies for Live Award Telecasts

By Campaign US · Campaign US · 2026-09-17

According to Campaign US, the recent Emmy Awards signaled a major shift in media distribution as the Television Academy explores an exclusive streaming deal with Amazon Prime Video. While the NBC and Peacock broadcast faced a slight viewership decline against Monday Night Footbal

According to Campaign US, the recent Emmy Awards signaled a major shift in media distribution as the Television Academy explores an exclusive streaming deal with Amazon Prime Video. While the NBC and Peacock broadcast faced a slight viewership decline against Monday Night Footbal