Nuuly Abandons Seasonal Commercials for Vertical Microdrama Series

By Campaign US · Campaign US · 2026-08-19

According to Campaign US, subscription rental brand Nuuly is bypassing traditional fall advertising to launch a twelve-part scripted series titled Heart On My Sleeve. The brand partnered with agency Dayna’s House to release one-minute episodes across TikTok and Instagram Reels, f

According to Campaign US, subscription rental brand Nuuly is bypassing traditional fall advertising to launch a twelve-part scripted series titled Heart On My Sleeve. The brand partnered with agency Dayna’s House to release one-minute episodes across TikTok and Instagram Reels, f