Dentsu Eyes Massive Entity Consolidation to Rescue Global Operating Margins

By Campaign US · Campaign US · 2026-08-17

According to reporting from Campaign US, Dentsu is weighing a plan to shutter or merge as many as 160 international entities by 2028. This aggressive pruning follows a period of organic revenue declines and is designed to lift the group’s operating margin to 16% through a leaner,

According to reporting from Campaign US, Dentsu is weighing a plan to shutter or merge as many as 160 international entities by 2028. This aggressive pruning follows a period of organic revenue declines and is designed to lift the group’s operating margin to 16% through a leaner,