Google AI Overviews Drive Eighty Percent No-Click Rates for Retailers

By Campaign US · Campaign US · 2026-08-18

Google AI Overviews Drive Eighty Percent No-Click Rates for Retailers

According to reporting from Campaign US, new data from Akeneo reveals that searchers are far less likely to visit websites when Google provides an AI-generated summary. These automated responses now capture the majority of attention, effectively ending 80% of searches without a s

According to reporting from Campaign US, new data from Akeneo reveals that searchers are far less likely to visit websites when Google provides an AI-generated summary. These automated responses now capture the majority of attention, effectively ending 80% of searches without a s