OnePlus Exits Western Markets to Focus on India and China

By Ryan Whitwam · Ars Technica · 2026-07-16

Ars Technica reports that OnePlus is officially ending new device launches in North America and Europe, marking the end of a decade-long attempt to challenge dominant smartphone brands in the West. Existing owners will continue to receive software support, though the company plan

Ars Technica reports that OnePlus is officially ending new device launches in North America and Europe, marking the end of a decade-long attempt to challenge dominant smartphone brands in the West. Existing owners will continue to receive software support, though the company plan