CBS Mornings Finds Rare Growth as Good Morning America Sheds Viewers

By mmwachiro · Adweek · 2026-10-22

CBS Mornings Finds Rare Growth as Good Morning America Sheds Viewers

Adweek reports that CBS Mornings emerged as the sole broadcast program to increase its audience across both total viewers and the 25-54 demographic during the week of October 5. While NBC's Today maintained its overall lead with significant yearly gains, ABC's flagship morning sh

Adweek reports that CBS Mornings emerged as the sole broadcast program to increase its audience across both total viewers and the 25-54 demographic during the week of October 5. While NBC's Today maintained its overall lead with significant yearly gains, ABC's flagship morning sh