Fragrance Formulation Shifts Toward High Concentration Oils for Extended Wear

By Conçetta Ciarlo · Vogue Beauty · 2026-07-21

According to Vogue Beauty, the rising consumer interest in fragrance longevity is driving a shift toward higher oil concentrations like extraits and exclusifs. Linda Levy of the Fragrance Foundation notes that while individual body chemistry plays a role, technical formulations a

According to Vogue Beauty, the rising consumer interest in fragrance longevity is driving a shift toward higher oil concentrations like extraits and exclusifs. Linda Levy of the Fragrance Foundation notes that while individual body chemistry plays a role, technical formulations a