Meta Targets Gen Z Fashion Trends with Muse Charm AI Wearable

By Sarah Perez · TechCrunch · 2026-09-24

Meta Targets Gen Z Fashion Trends with Muse Charm AI Wearable

TechCrunch reports that Meta is launching a keychain-based AI device dubbed the Muse Charm, aiming to capitalize on the growing popularity of tech-focused bag accessories. The hardware allows users to interact with a customizable avatar, pivoting away from traditional wrist-worn

TechCrunch reports that Meta is launching a keychain-based AI device dubbed the Muse Charm, aiming to capitalize on the growing popularity of tech-focused bag accessories. The hardware allows users to interact with a customizable avatar, pivoting away from traditional wrist-worn