Apple Abandons Lean Supply Strategy to Build Massive Component Reserve

By Amanda Silberling · TechCrunch · 2026-07-30

TechCrunch reports that Apple is drastically pivoting away from its traditional lean manufacturing model to combat a global surge in memory prices. The company has nearly doubled its inventory holdings to $11.1 billion as it prepares for prolonged shortages of the advanced chips

TechCrunch reports that Apple is drastically pivoting away from its traditional lean manufacturing model to combat a global surge in memory prices. The company has nearly doubled its inventory holdings to $11.1 billion as it prepares for prolonged shortages of the advanced chips