Chicago Reader Revitalizes Its Visual Identity by Embracing Historic Design Flaws

By Steven Heller · Print Magazine · 2026-08-07

Chicago Reader Revitalizes Its Visual Identity by Embracing Historic Design Flaws

Print Magazine reports that the Chicago Reader has undergone a comprehensive redesign led by Span partner Bud Rodecker. The project focuses on reclaiming the alternative weekly's original aesthetic spirit rather than adopting modern corporate standards. The design team analyzed d

Print Magazine reports that the Chicago Reader has undergone a comprehensive redesign led by Span partner Bud Rodecker. The project focuses on reclaiming the alternative weekly's original aesthetic spirit rather than adopting modern corporate standards. The design team analyzed d