Intuit Unites TurboTax and Mailchimp Under New Visual Architecture

By Jessica Deseo · Print Magazine · 2026-09-28

Print Magazine reports that Intuit has overhauled its brand system in partnership with the agency JKR to better connect its high-profile acquisitions. The new identity introduces a unified visual language and a custom typeface named Tally to bridge the gap between the corporate p

Print Magazine reports that Intuit has overhauled its brand system in partnership with the agency JKR to better connect its high-profile acquisitions. The new identity introduces a unified visual language and a custom typeface named Tally to bridge the gap between the corporate p