Communicators Prepare for New Measurement Standards in AI-Driven Search Results

By Allison Carter · PR Daily · 2026-07-13

According to PR Daily, a group of specialists from APCO, Notified, and Edelman will convene on July 16 to address the growing gap between traditional media metrics and brand visibility in generative search. The session aims to provide marketing and public relations teams with a f

According to PR Daily, a group of specialists from APCO, Notified, and Edelman will convene on July 16 to address the growing gap between traditional media metrics and brand visibility in generative search. The session aims to provide marketing and public relations teams with a f