Neutrogena Issues Statement Regarding Past Partnership With Hayden Panettiere
Industry Pulse News Desk · 2026-08-21

Skincare brand acknowledges failing to adequately support the late actress during a difficult period following resurfaced claims.
Skincare brand Neutrogena has issued an official statement addressing resurfaced claims made by late actress Hayden Panettiere, acknowledging that the corporate organization failed to provide adequate support to the former ambassador during a challenging period in her life.
The response follows renewed public attention surrounding past statements in which Panettiere detailed her experiences while under contract with the beauty company. The resurfaced remarks prompted widespread discussion regarding corporate responsibilities toward brand representatives facing personal hardships.
In its formal message, the company conceded that management decisions at the time made the former spokesperson feel unsupported during a critical juncture. The organization expressed regret over the handling of the partnership and the impact those decisions had on the talent involved.
Panettiere previously served as one of the primary faces of the brand, appearing in extensive marketing operations, television commercials, and print advertisements across global markets over an extended multi-year agreement.
Corporate officials stated that the organization is conducting an internal review of its talent management protocols and endorsement guidelines to prevent similar issues in future brand partnerships.
The company further noted that updated corporate standards will emphasize complete health and wellness support for all public figures and contract representatives associated with its commercial campaigns.