Girlguiding Partners With Hemingway Design to Modernize Century-Old Dress Codes

By Jane Englefield · Dezeen · 2026-07-30

According to Dezeen, the British youth organization Girlguiding has abandoned its rigid 1990s-era apparel for a flexible collection that allows members to mix brand items with their own clothes. The collaboration with Hemingway Design resulted in 45 new pieces for four age groups

According to Dezeen, the British youth organization Girlguiding has abandoned its rigid 1990s-era apparel for a flexible collection that allows members to mix brand items with their own clothes. The collaboration with Hemingway Design resulted in 45 new pieces for four age groups