Perelel Health Surpasses $100 Million Run Rate and Appoints Rare Beauty CMO to Leadership

By Lexy Lebsack · Glossy Beauty · 2026-09-29

Glossy Beauty reports that supplement brand Perelel Health hit a $100 million run rate this August, driven by a subscription model that now accounts for 90% of its direct sales. The company is bolstering its executive team to manage this scale, recently hiring Ashley Murphy, form

Glossy Beauty reports that supplement brand Perelel Health hit a $100 million run rate this August, driven by a subscription model that now accounts for 90% of its direct sales. The company is bolstering its executive team to manage this scale, recently hiring Ashley Murphy, form