NBA Returns to NBC with Record 6.4 Million Opening Night Viewers

By Colin Salao · Front Office Sports · 2026-10-22

Front Office Sports reports that the NBA’s return to NBC and Peacock generated an average of 6.4 million viewers across Tuesday’s doubleheader. This 14% increase over last year’s opening night represents the highest viewership for a season-opening broadcast in the league’s histor

Front Office Sports reports that the NBA’s return to NBC and Peacock generated an average of 6.4 million viewers across Tuesday’s doubleheader. This 14% increase over last year’s opening night represents the highest viewership for a season-opening broadcast in the league’s histor