Cracker Barrel Sheds Maple Street Biscuit Company to Refocus on Core Brand

By Sarah Fielding · Fast Company · 2026-07-24

Cracker Barrel Sheds Maple Street Biscuit Company to Refocus on Core Brand

Fast Company reports that Cracker Barrel is offloading its Maple Street Biscuit Company subsidiary to the Southeast-based chain Biscuit Belly. The transaction involves the sale of 35 stores and the intellectual property, while an additional 16 locations are slated for permanent c

Fast Company reports that Cracker Barrel is offloading its Maple Street Biscuit Company subsidiary to the Southeast-based chain Biscuit Belly. The transaction involves the sale of 35 stores and the intellectual property, while an additional 16 locations are slated for permanent c