Netflix Pursues Live Content and Theatrical Expansions to Solve Stagnant Growth

By Sherin Shibu · Entrepreneur · 2026-10-02

Entrepreneur reports that Netflix co-CEO Ted Sarandos is dissatisfied with the company's current expansion rate despite its status as the world's largest streaming service. The platform is now pivoting toward live events and extended theatrical windows for major film releases to

Entrepreneur reports that Netflix co-CEO Ted Sarandos is dissatisfied with the company's current expansion rate despite its status as the world's largest streaming service. The platform is now pivoting toward live events and extended theatrical windows for major film releases to