Apple Shifts Advertising Strategy for iPhone Duo Foldable Debut
By Joe Foley · Creative Bloq · 2026-09-23

According to Creative Bloq, Apple is utilizing a series of playful TikTok sketches to market its upcoming iPhone Duo foldable device. These short videos deviate from the brand's usual high-end cinematic style by demonstrating practical uses like yoga sessions, cafe productivity,
According to Creative Bloq, Apple is utilizing a series of playful TikTok sketches to market its upcoming iPhone Duo foldable device. These short videos deviate from the brand's usual high-end cinematic style by demonstrating practical uses like yoga sessions, cafe productivity,