Peacock Aggressively Raises Subscription Rates After Achieving Profitability

By Scharon Harding · Ars Technica · 2026-08-18

Peacock Aggressively Raises Subscription Rates After Achieving Profitability

Ars Technica reports that NBCUniversal has increased Peacock pricing for the fourth consecutive year, with the Premium Plus tier now reaching $20 per month. Despite the streaming service finally reaching a $189 million quarterly profit in Q2 2026, costs for all service tiers grew

Ars Technica reports that NBCUniversal has increased Peacock pricing for the fourth consecutive year, with the Premium Plus tier now reaching $20 per month. Despite the streaming service finally reaching a $189 million quarterly profit in Q2 2026, costs for all service tiers grew